To improve the new media operation capabilities of the college’s publicity backbone，Enrich the college’s youth media propaganda experience，March 31，The School of Electrical Engineering organizes a public account operation experience sharing and exchange meeting。This exchange meeting will be delivered by Liu Deshuo, 2022 undergraduate counselor，News Media Center and some publicity backbones of the Youth League Association attended the meeting。

Liu Deshuo explained relevant methods of new media operation to the participating students from three aspects。He first briefly shared his rich experience in media operations，And displayed some original representative tweets。Continue，He emphasized the two major elements of publicity: "content" and "traffic"，And from typography design、Traffic increase、The four parts of the use of public account platforms and excellent cases provide students with an in-depth introduction to commonly used software for publicity operations、Operation details and excellent cases，Broaden the horizons of college publicity staff。

Last meeting，Liu Deshuo answered the question "Who should we promote for" regarding the propaganda principles of youth media、The question of “what to promote” and “how to promote it”，Help students understand their own publicity positioning，Deepened students’ understanding of university propaganda work。

The students shared their work experience on new media operations and discussed what they learned from this experience exchange meeting。Some students said: “Through this exchange meeting，I have a deeper understanding of the use of graphics and text layout software，In the past I always used a single template for my tweets，Resulting in a single overall rhythm of tweets，I will definitely use hybrid templates to create tweets in the future，Create more diverse visual effects。”Some students expressed their interest in increasing tweet traffic，I have better ideas for creating college-specific brand activities。

This public account operation experience sharing and exchange meeting has benefited the students a lot，Great harvest，Guide electrical students to continuously summarize and reflect in future practice，Understand what you have learned，Provide more powerful and vigorous power to promote electrical style。